{"id":61906,"date":"2021-01-27T09:26:59","date_gmt":"2021-01-27T12:26:59","guid":{"rendered":"https:\/\/portalnpm.com\/index.php\/2021\/01\/27\/sbt-supera-globo-e-encaminha-acerto-por-transmissao-do-campeonato-carioca-2021\/"},"modified":"2021-01-27T09:26:59","modified_gmt":"2021-01-27T12:26:59","slug":"sbt-supera-globo-e-encaminha-acerto-por-transmissao-do-campeonato-carioca-2021","status":"publish","type":"post","link":"https:\/\/portalnpm.com\/index.php\/2021\/01\/27\/sbt-supera-globo-e-encaminha-acerto-por-transmissao-do-campeonato-carioca-2021\/","title":{"rendered":"SBT supera Globo e encaminha acerto por transmiss\u00e3o do Campeonato Carioca 2021"},"content":{"rendered":"<p style=\"text-align: justify;\">O SBT venceu o Grupo Globo na corrida pelos direitos do Campeonato Carioca 2021 e encaminhou o acerto para transmitir a competi\u00e7\u00e3o. O\u00a0<b>LANCE!\u00a0<\/b>apurou que poucos detalhes separam a assinatura do contrato e o an\u00fancio oficial.<\/p>\n<p style=\"text-align: justify;\">\n<p style=\"text-align: justify;\"><b><a href=\"https:\/\/www.lance.com.br\/tabela\/#2020\/Brasileirao\/Serie-A\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-id=\"40\">+ Veja a tabela atualizada do Brasileiro e simule resultados<\/a><\/b><\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/www.lance.com.br\/fora-de-campo\/globo-sbt-formalizam-propostas-disputam-direitos-campeonato-carioca.html\" target=\"_blank\" rel=\"noopener noreferrer\" data-id=\"41\"><b>Conforme relatado na \u00faltima semana, as duas emissoras eram as favoritas na disputa pelos direitos da competi\u00e7\u00e3o<\/b><\/a>. Entretanto, o SBT avan\u00e7ou na negocia\u00e7\u00e3o nos \u00faltimos dias. A proposta, considerada mais flex\u00edvel, animou os clubes pelas oportunidades que o neg\u00f3cio proporciona e a abertura de novos horizontes.<\/p>\n<p style=\"text-align: justify;\">A proposta da emissora de Silvio Santos se baseia em transmiss\u00f5es no SBT, na plataforma do Youtube e na cria\u00e7\u00e3o de um canal de pay-per-view, nos moldes que a Conmebol criou no Brasil. Clubes se animaram com a ideia de expor a marca de diferentes formas, saindo do padr\u00e3o oferecido pelo Grupo Globo.<\/p>\n<p style=\"text-align: justify;\">Desde que passou a investir na programa\u00e7\u00e3o esportiva, o Campeonato Carioca tornou-se uma prioridade no SBT para fortalecer seu cat\u00e1logo de direitos, que j\u00e1 conta com a Copa Libertadores. Depois da experi\u00eancia de transmitir o segundo jogo da final do Campeonato Carioca do ano passado, o retorno massivo de audi\u00eancia animou o grupo de comunica\u00e7\u00e3o.<\/p>\n<p style=\"text-align: justify;\">Os direitos do Campeonato Carioca pertenciam ao Grupo Globo at\u00e9 2020, quando um imbr\u00f3glio, causado pela MP 984, permitiu que o Flamengo quebrasse a cl\u00e1usula de exclusividade da competi\u00e7\u00e3o e transmitisse seus jogos outra plataforma. As consequ\u00eancias desagradaram aos executivos da Globo, que avaliaram os custos e optaram pela rescis\u00e3o contratual.<\/p>\n<p style=\"text-align: justify;\">O Lance<\/p>\n","protected":false},"excerpt":{"rendered":"<p>O SBT venceu o Grupo Globo na corrida pelos direitos do Campeonato Carioca 2021 e encaminhou o acerto para transmitir a competi\u00e7\u00e3o. O\u00a0LANCE!\u00a0apurou que poucos detalhes separam a assinatura do contrato e o an\u00fancio oficial. + Veja a tabela atualizada do Brasileiro e simule resultados Conforme relatado na \u00faltima semana, as duas emissoras eram as &hellip;<\/p>\n","protected":false},"author":2,"featured_media":61907,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":{"facebook_2648258775420054_1618374048415101":""},"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":"","_jetpack_memberships_contains_paid_content":false},"categories":[108],"tags":[9384,9385,9386,9387],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SBT supera Globo e encaminha acerto por transmiss\u00e3o do Campeonato Carioca 2021<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/portalnpm.com\/index.php\/2021\/01\/27\/sbt-supera-globo-e-encaminha-acerto-por-transmissao-do-campeonato-carioca-2021\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SBT supera Globo e encaminha acerto por transmiss\u00e3o do Campeonato Carioca 2021\" \/>\n<meta property=\"og:description\" content=\"O SBT venceu o Grupo Globo na corrida pelos direitos do Campeonato Carioca 2021 e encaminhou o acerto para transmitir a competi\u00e7\u00e3o. O\u00a0LANCE!\u00a0apurou que poucos detalhes separam a assinatura do contrato e o an\u00fancio oficial. + Veja a tabela atualizada do Brasileiro e simule resultados Conforme relatado na \u00faltima semana, as duas emissoras eram as &hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/portalnpm.com\/index.php\/2021\/01\/27\/sbt-supera-globo-e-encaminha-acerto-por-transmissao-do-campeonato-carioca-2021\/\" \/>\n<meta property=\"og:site_name\" content=\"Portal NPM\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-27T12:26:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/portalnpm.com\/wp-content\/uploads\/2024\/01\/BB1cN8dc.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"338\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Genival Barbosa\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta 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